Amerie’s new video is dope, I love the cinematography and imagery. I’ve always wondered how come Amerie hasn’t hit the mainstream super hard like other R&B and Pop  singers. She has the look, the style, and good energy. Could be that it isn’t her time yet? Or who knows, maybe she doesn’t want to be a megastar. Some people carve a niche for themselves and are happy with that. Maybe she wants to be recognized for her music rather than being shoved down people’s throats (Rhianna, anyone?). If Def Jam really wanted to sell Amerie to a mainstream audience, they would do it. That said, I admire Amerie’s consistency, because she continues to put out good music and doesn’t rely on gimmicks to appeal to her audience. She has a formula and she sticks to it. Work it, Amerie!

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